Advertise with Us

New Advertising Possibilities in now offers Leaderboard, Skyscraper, Island, Broker Buttons and Sponsored Link ads.

Creative Specs and Rates


  • 728x90 or 760x120. GIF, JPEG, or Flash. 45k (maximum) file size.
  • Displayed throughout the site in the top of the page, right of logo in the masthead.


  • 160x600. GIF, JPEG, or Flash. 40k (maximum) file size.
  • Displayed throughout the site.


  • 300-336x250-600. GIF, JPEG, or Flash. 25k (maximum) file size.
  • Displayed throughout the site.

Broker Buttons

  • 120 x 30. GIF or JPEG. 25k (maximum) file size.
  • Displayed throughout the site.

Additional Specs
  • No expanding, floating, pop-up, or in-stream ads.
  • 30-second animation (maximum).
  • Ad with white background must have a 1-pixel border (minimum).
  • ALT tags may contain up to 50 characters (including spaces).
  • Sound must be user-initiated (on-click) with clearly identified play and stop controls.
  • Flash frame rate must be no greater than 12 frames per second.
  • A default GIF must be provided for users without Flash or JavaScript.
  • All public policy, advocacy, political or candidate advertising must be clearly identified on every frame.

Custom arrangements may be available upon request, and are subject to a premium. All ad space is sold on a first-come, first-served basis.

Content of Advertisements

Advertising should not contain material that considers to constitute or promote discrimination. No adult material, gambling or tobacco advertising will be accepted. reserves the right to reject or cancel any advertising at any time.


We require a letter from the advertiser or agent, ordering the advertising at least three days before the advertising is scheduled to run.

* Traffic analysis based on March 2008.


Toni Knowles
p: +64 (9) 920 1755
m: +64 (21) 642 773

Fraser Guthrie
p: +64 (9) 523 2929

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